Ebanx: Why is a Brazilian fintech unicorn expanding to Africa?
What works in Brasília can also, in theory, work in Lagos.
An astute geopolitical eye isn’t necessary to observe the world’s rapid globalization. Speedy transportation methods, for both people and ideas, have consistently accelerated a phenomenon that’s as old as time. Except for the odd autarkic, humans have always possessed an innate curiosity to explore, learn, and consume from foreign lands and cultures. This publication is dedicated to the analysis of one type of globalization: that of the startup scene.
Unhindered globalization has been challenged following pandemic-revealed, supply chain weaknesses. Terms such as “near-shoring” or “friend-shoring” have entered international trade jargon. Despite the scrutiny, people’s desire for things produced abroad remains steadfast, whether by curiosity, necessity or simply the existence of a superior product.
This is especially true of digital goods, such as shows or software. The impetus to “reshore” the production of “Squid Games” is less potent than that of microchips. The TikTok vs US government saga reminds us that some digital goods are more sensitive than others, however.