Biography
Kayode Adeyinka is the co-founder and CEO of Gigmile, an African mobility fintech startup. Gigmile provides vehicle financing for gig workers, partnering with ride-hailing, e-commerce, and delivery platforms.
Gigmile launched in 2022 and has rapidly scaled through partnerships with asset providers (ex: automobile manufacturers) and financial institutions. Before founding Gigmile, Kayode was country manager at Jumia (one of Africa’s largest e-commerce companies) in Ghana and Nigeria,.
As of Q2 2025, Gigmile had raised a total $1.6 million in equity and over $16 million in debt, employs 100 people across Ghana and Nigeria, and operates in 10 cities.
How did your experience at Jumia inform how you’re building Gigmile?
I joined Jumia in 2014, during the early innings of African e-commerce. It was a different reality then. Many of the people we wanted to bring online didn’t even have email addresses, so we literally created accounts for them just so they could list their products.
I started out as a customer service manager, setting up that function from scratch, and then moved into growth, travelling across Nigeria, building sales teams, and convincing people to trust an online marketplace. Eventually, I moved to Ghana as country manager, where I had full responsibility for the business, including the P&L.
That journey showed me how to recognise the right time to scale, how to carefully hire, and how microeconomic realities (ex: cash-based earnings, low asset ownership, etc.) shaped last-mile logistics on the continent.
By the time I left Jumia, I’d gone from the very basics of setting up customer service to running an entire country operation. That dual experience, witnessing both the scrappy early challenges and the complexity of managing a full business, is what I brought into building Gigmile.
What challenges do African gig workers face that Gigmile wants to solve?
While many drivers are eager to work, they do not have vehicles (ie: income-generating assets) to do so.